Human-centric digital innovations
open new horizons to a more accessible and sustainable food transition
Carrefour has been on an ambitious cloud journey with its strategic partner Google. Discover more on the benefits of the alliance and how we did it.
Greenweez, Europe’s leader in organic food, was launched in 2008 and its growth was made possible thanks to specific digital levers and innovation.
E-commerce search is the key enabler to allow customers to find what they are looking for, quickly. Discover how Carrefour Spain optimized their search strategy.
Horizons by Carrefour is our digital retail blog to share our e-commerce, data, digital in-store and tech transformation initiatives worldwide
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Keeping on top of product expiry dates can be complicated. Thus, Carrefour Italy set up a shelf-life monitoring app to improve employee experience!
Carrefour Brazil has experimented a new kind of PI Planning, a virtual one! It was a great human and professionnal experience for the teams especially during a complex period.
Long registration on websites for new users can end up in a high drop-off rate. That is why Carrefour Belgium decided to revam its sign-up process!
Following the French government’s decision to ban the sale of non-essential products, a task force was set up. In only 2 weeks, Supeco launched its first e-commerce website with a click & collect service!
Thanks to the Carrefour-Google Lab, Carrefour France gives the opportunity to its convenience stores to get a personalized in-store product selection.
With the Covid-19, this year has been challenging for many companies. However, it enabled our acceleration in many areas including CSR and management.
With the Innit score, our customers can get a personalized nutritional score on the French e-commerce site Carrefour.fr to match their metabolism, dietary habits or personal objectives!
Sparked by Covid-19, Carrefour Spain and Italy changed their ways of working. Smart Working triggered a path of profound cultural changes for both of them, and this was made possible thanks to technology.
Carrefour Spain’s move to the cloud with Quarkus will help their applications to become scalable, real time, resilient and provide a better experience to their customers!
Needs and wants of websurfers are becoming ever more demanding. As search engine standards imposed a “now or leave” mindset, ensuring high performance of e-commerce becomes a must. Discover how Carrefour uses web performance to better serve customers!
Carrefour Taiwan participated in the 2020 ATCC edition to challenge +2500 students on Plastic-free Hypermarkets and Sustainable Earth issues.
Technology is a top priority for Carrefour Spain’s strategy. Thus, they launched #Code – Academy to select internal employees, train them and integrate them to tech teams!
In-store digitalization is hard to crack. Nevertheless, it is crucial for companies to bring innovation and agility to in-store operations. That, in turn, will improve global customer experience.
Bees play a crucial role for the entire ecosystem; yet, their health is jeopardize.
That is why Carrefour Italy has partnered up with 3Bee to help implement sustainable initiatives and protecting bees’ lives through technology.
Carrefour Brazil implemented an AI virtual assistant on Whatsapp named Carina as they wanted to adapt to new customer behaviors. Brazilian customers can now access +15 services and informational content and get answers right away.
In January 2020, Carrefour was the first and only retailer to participate at the FIC (International Cybersecurity Forum). We were able to show our different initatives in cybersecurity and meet candidates.
Reaching the perfect order for customer satisfaction reasons is no easy task. For that, Carrefour has been implementing processes throughout its supply chain. And it works!
During the Covid-19 lockdown, Carrefour in France launched a new home delivery service, Les Essentiels, in only 5 days. With fixed food bundles, the service started in Paris and its suburbs before being available in many other major cities.
With ReyclaYa, Carrefour Spain allows its customers to know, in a simple way, how to sort at home and recycle the products they have purchased. The customers can do a good deed for the planet and they are also rewarded for it!
Choosing to apply the Last mile delivery suite enabled Carrefour Spain to focus on two main priorities: satisfy the customer and transport cost control.
As the online demands exploded during the Covid-19 lockdown, Carrefour Argentina designed and developed a brand express delivery service, Tu Pedido. It enabled customers to order and receive their groceries within 24H.
Carrefour Poland wanted to take action concerning the global food waste issue. Thus, they partnered up with Too Good to Go in order to offer low-priced packages for customers. The outcome will be positive for the planet, for the customers and for the company!
Creating powerful, scalable and intuitive dashboards enabled Carrefour Italy to better analyze its data. A step further, for a deep data knowledge, is finding the hidden data correlation thanks to AI.
By integrating Carrefour’s V.I.E. Digital Talent Program, talents will have the opportunity to benefit from an international experience, a personalized follow up and greater internal job opportunities.
Having the reporting and data available on time is crucial for the business to make the right decisions at the right time. Thus, Carrefour Belgium has decided to migrate to BWonHANA.
Carrefour France launched its Cybersecurity Talent Program in November 2019. New hires beneficiate from an incredible career accelerator as they gain work experience accross different BU’s, have the support of a mentor and are offered regular training.
Carrefour launched, in July 2020, a new e-commerce model for a zero waste shopping experience. The objective is to resuscitate this sustainable habit amongst its consumers.
After launching a self scanning application in 2012, Carrefour France decided to uppgrate. Their customers are now able to scan directly from their personal smartphone. Scan’lib by phone is present in 171 stores in France since June 2020.
Carrefour Romania’s digital ecosystem was particularly complex. Thus, in 2017, it tasked a small group to pilot the project of the corporate website, grocery e-store and market place unification.
The internalization of IT in both a centralized and decentralized business has been highly beneficial for Atacadao in Brazil. Thus simplifying IT process, which, in turn, helps taking decisions.
We wanted to share with the end-customer all the information we have been gathering for years, with the help of blockchain technology. Today, more than 30 products in 6 countries have been blockchained!