Sandrine Masingue & Lilian Wu, Author at Horizons by Carrefour

Sandrine Masingue & Lilian Wu

Commercial Strategy and E-Commerce Coordinator - Carrefour France Sandrine Masingue is, among other things, in charge of live shopping events at Carrefour France. For her, live shopping and appetizers go hand in hand. It's the perfect time to shop online! E-commerce digital marketing project manager - Carrefour Taiwan Lilian Wu is in charge of E-commerce marketing at Carrefour Taiwan. She loves mountains and rivers!

From this author

Shopping: the live must go on!

by Sandrine Masingue & Lilian Wu | Nov 18 | E-commerce

Discover what’s so appealing about live shopping, and how Carrefour jumped on this new and innovative trend to target a younger audience.

Horizons’ interview – Meet Philippe Burgelin

by Philippe Burgelin | Jul 2 | Data, Tech

Dive into Carrefour’s digital transformation: interview with Philippe Burgelin, head of Digital Factory Carrefour Links.

Quijote: Harnessing windmills, harmonizing store shifts

by Juan Ignacio Nogal & David Sánchez | Apr 26 | Data, Digital in-store, People

Carrefour Spain’s new HR solution, Quijote, is reshaping resource planning to simplify workforce management and improve operations.

4-in-the-box: All in for digital transformation!

by Angélina Auverny & Fatima Saidani | Mar 26 | Data, Digital in-store, E-commerce, People, Tech

Discover the “4-in-the-box”, Carrefour’s tailored product operating model, supporting our digital transformation and journey becoming a DigitalRetail company.

From this author

Shopping: the live must go on!

What’s new?

Horizons’ interview – Meet Philippe Burgelin

Quijote: Harnessing windmills, harmonizing store shifts

4-in-the-box: All in for digital transformation!