E-commerce
Reinventing tomorrow’s digital commerce
What’s new?
4-in-the-box: All in for digital transformation!
Discover the “4-in-the-box”, Carrefour’s tailored product operating model, supporting our digital transformation and journey becoming a DigitalRetail company.
AI: how Einstein enhances online customer experience in Italy
Carrefour Italy is transforming its e-commerce platform by leveraging Salesforce Einstein’s data and AI capabilities to personalize the customer experience.
Horizons’ interview – Meet Selma Bekhechi
All you wanted to know about Carrefour’s digital transformation: exclusive interview with Selma Bekhechi, Chief Digital Acceleration Office
You might have missed…
Atacadão and CotaBest: igniting B2B DigitalRetail in Latin America
Atacadão, allied with CotaBest, intends to disrupt the cash & carry market by creating the largest e-commerce platform in Latin America.
Shopping: the live must go on!
Discover what’s so appealing about live shopping, and how Carrefour jumped on this new and innovative trend to target a younger audience.
Passing on our Act for Food values in video games
Read how Carrefour Taiwan and Carrefour France decided to communicate their Act for Food initiatives through video games!
Greenweez: organic products for all thanks to digital
Greenweez, Europe’s leader in organic food, was launched in 2008 and its growth was made possible thanks to specific digital levers and innovation.
The new sign-up for Belgium’s e-Commerce site
Long registration on websites for new users can end up in a high drop-off rate. That is why Carrefour Belgium decided to revamp its sign-up process!
Supeco launches the first discount e-commerce site
Following the French government’s decision to ban the sale of non-essential products, a task force was set up. In only 2 weeks, Supeco launched its first e-commerce website with a click & collect service!
Carrefour’s acceleration during Covid-19
With the Covid-19, this year has been challenging for many companies. However, it enabled our acceleration in many areas including CSR and management.
Offering a custom nutritional score on e-commerce
With the Innit score, our customers can get a personalized nutritional score on the French e-commerce site Carrefour.fr to match their metabolism, dietary habits or personal objectives!
Carrefour Brazil launches a WhatsApp assistant
Carrefour Brazil implemented an AI virtual assistant on Whatsapp named Carina as they wanted to adapt to new customer behaviors. Brazilian customers can now access +15 services and informational content and get answers right away.
Launching a home delivery service in 6 days
During the Covid-19 lockdown, Carrefour in France launched a new home delivery service, Les Essentiels, in only 5 days. With fixed food bundles, the service started in Paris and its suburbs before being available in many other major cities.
Launching a 24H express delivery service in Argentina
As the online demands exploded during the Covid-19 lockdown, Carrefour Argentina designed and developed a brand express delivery service, Tu Pedido. It enabled customers to order and receive their groceries within 24H.
Our digital talents go international!
By integrating Carrefour’s V.I.E. Digital Talent Program, talents will have the opportunity to benefit from an international experience, a personalized follow up and greater internal job opportunities.