Carrefour Brazil implemented an AI virtual assistant on Whatsapp named Carina as they wanted to adapt to new customer behaviors. Brazilian customers can now access +15 services and informational content and get answers right away.
Dive into Carrefour’s digital transformation: interview with Philippe Burgelin, head of Digital Factory Carrefour Links.
Carrefour Spain’s new HR solution, Quijote, is reshaping resource planning to simplify workforce management and improve operations.
Discover the “4-in-the-box”, Carrefour’s tailored product operating model, supporting our digital transformation and journey becoming a DigitalRetail company.