Sales & Marketing
What’s new?
Supeco launches the first discount e-commerce site
Following the French government’s decision to ban the sale of non-essential products, a task force was set up. In only 2 weeks, Supeco launched its first e-commerce website with a click & collect service!
Carrefour’s acceleration during Covid-19
With the Covid-19, this year has been challenging for many companies. However, it enabled our acceleration in many areas including CSR and management.
Offering a custom nutritional score on e-commerce
With the Innit score, our customers can get a personalized nutritional score on the French e-commerce site Carrefour.fr to match their metabolism, dietary habits or personal objectives!
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Web performance at the service of customers
Needs and wants of websurfers are becoming ever more demanding. As search engine standards imposed a “now or leave” mindset, ensuring high performance of e-commerce becomes a must. Discover how Carrefour uses web performance to better serve customers!
Carrefour Brazil launches a WhatsApp assistant
Carrefour Brazil implemented an AI virtual assistant on Whatsapp named Carina as they wanted to adapt to new customer behaviors. Brazilian customers can now access +15 services and informational content and get answers right away.
Launching a home delivery service in 6 days
During the Covid-19 lockdown, Carrefour in France launched a new home delivery service, Les Essentiels, in only 5 days. With fixed food bundles, the service started in Paris and its suburbs before being available in many other major cities.
Launching a 24H express delivery service in Argentina
As the online demands exploded during the Covid-19 lockdown, Carrefour Argentina designed and developed a brand express delivery service, Tu Pedido. It enabled customers to order and receive their groceries within 24H.
The path to a unified e-commerce site
Carrefour Romania’s digital ecosystem was particularly complex. Thus, in 2017, it tasked a small group to pilot the project of the corporate website, grocery e-store and market place unification.